Market Reality: Facebook & Harry Potter AR, MLB AR App, Doritos AR Ads, NFT Holographic Future, & Google Meet AR Filters

Brands are increasingly adopting augmented reality to promote their products and services, and they have multiple paths for bringing AR experience to their audiences. To promote its stage production, the Harry Potter franchise turned to Facebook to pull together an AR experience for its Portal devices and Facebook and Instagram apps. Doritos opted to go the web-based AR route with 8th Wall's platform. Meanwhile, Major League Baseball decided to build its own app, with promotional consideration from T-Mobile, to increase engagement around the upcoming All-Star Game. And we take a dive into how... more
http://dlvr.it/S3Qf1l

Comments

Post a Comment

Popular posts from this blog

Universal Studios Japan Powers Up Mario Kart Ride at Super Nintendo World with AR Headsets

Image
Next year, fans of Mario Kart will be able to experience the game in real life with the assistance of augmented reality. On Feb. 4, 2021, Universal Studios Japan in Osaka City will open its Super Nintendo World mini-park, which will immerse visitors in all things Mario. Don't Miss: Nintendo Crafts AR Content for Animal Crossing: Pocket Camp The main attraction of the park is "Mario Kart Bowser's Challenge," a rollercoaster that pulls riders through a physical replica of the villain Bowser's castle. To add realism to the experience, riders will wear AR headsets (adorned with Mario's familiar... more http://dlvr.it/Rmk1zK
Read more

How to Resize Picture-in-Picture Mode Videos in One UI 3.0

Image
With Samsung's beautiful, large displays, the Galaxy S and Note series are great tools for multitasking. This goes beyond the hardware with tools like split-screen mode, floating windows, bubbles, and picture-in-picture mode. And in One UI 3.0, that last one is becoming even more useful. One UI 3.0, which runs on top of Android 11, adds the ability to adjust the size of the floating video player while in PiP mode. The maximum size is nearly double of the prior version, letting you see more of the video in this mode. With any supported app, trigger PiP by playing a video or activating... more http://dlvr.it/RjXJBb
Read more

10 Hidden Pixel Features Google Does a Crappy Job of Advertising

Image
Every year, Apple adds some old technology to the iPhone and gives it a catchy marketing name, then like clockwork, it becomes the next big thing. Google, on the other hand, creates some truly innovative features, doesn't really bother naming them, then lets them languish in obscurity until Apple reinvents them at a later date. (But for real, I can name a hundred times something like that has happened.) Sure, there are some features Google actually advertises with their Pixel phones — headliners like Night Sight in the Camera app, Now Playing that identifies music around you, or the... more http://dlvr.it/RkSqr7
Read more